3 techniques I use to get over fear of clicking send on a cold email
How I combat the nerves of pressing send on a cold email or partnership pitch:
The 3 techniques I love…
Technique #1: Lizard Brain —>
Triggers to calm down my parasympathetic nervous system (aka my lizard brain: the oldest part of my brain that is primal and designed to keep me safe) that causes the fear
Deep breaths w long exhale
Yawning
Singing “Don't Stop Believing” really loud
Quick 1 min dance party
Technique #2: Stressful Body —>
Moves stress out of my body so I feel comfortable clicking send
3 sets of 12 squats with 30 lb slam ball
Off-balance lunges with 30 lb slam ball balanced on 1 shoulder
Fast trot around the block
30 min slow walk
30 min fast, heart-pumping walk
Technique #3: Stressed Mind—>
Moves stress or constriction out of my mind to create more creativity and out-of-box thinking
Ask yourself: what's the worst case scenario if I click send? How would I get out of that if it came true? Is that scenario likely, scale of 1-10?
Figure out: What's the benefit of clicking send? Rate the benefit compared to worst case: 1-5
Will you regret not taking this action in 1 week? 1 month?
Gaze at the sky, find an airplane soaring overhead and think: “I am limitless. If we figured out how to fly, I can do anything.”
Which technique will you use?
Whenever you’re ready, here are 3 ways I can help you:
1) Find out how much cold emails could make you a month...
with this brand-new cold email calculator. I've improved it so much since the last version.
2) Find your lead to cold email
Discover how to target the right recipient to set your cold email up for success here.
3) You’ll leave this call with a custom client acquisition strategy and a live-built cold email ready to send.
That’s inside this Power Hour. My clients love how efficient and productive this hour is.
Featured photo source: Georgie Cobbs